![]() ![]() Some make hundreds of friendship bracelets to trade during shows, and memorize lyrics and fan chants for her roughly three-hour performance. Many fans dress up in themed outfits to represent each of Swift’s “eras” or inside jokes among fans, donning everything from sparkly dresses to cowboy boots to cat costumes. Unlike her previous concerts, the Eras Tour has become a cultural phenomenon. Discovery, CNN’s parent company, also owns the Discovery network. “The 1989 World Tour Live” was released on Apple Music. ![]() “Taylor Swift: Journey to Fearless” aired on The Hub, since re-branded as Discovery Family. Swift’s previous documentaries, “Miss Americana” and “Taylor Swift Reputation Stadium Tour” are on Netflix, while “Folklore: The Long Pond Studio Sessions” is available on Disney+. Experts say that choosing movie theaters for the Eras Tour film’s debut over the small screen is a move fitting of both Swift’s business acumen and relationship with her fans. It has broken records for single-day advance ticket sales revenue with $26 million of tickets sold on August 31, according to AMC Theaters, blowing past previous record-holder “Spider-Man: No Way Home.”īut Swift’s latest film is a pivot from recent years, when she released her concert films and documentaries on streaming services. The bigger question might be: Why did Swift decide to release her highly anticipated film in theaters over a streaming service?Īlready, the film has reached notable milestones. Taylor Swift’s fans know the greatest films of all time were never made, but that could be called into question come October 13, when her Eras Tour concert movie is set for release in North America.
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